On Saturday, September 19, 2016, Craig Hospital, hosted a ribbon cutting celebration event for donors and other stakeholders to mark the completion of a $90 million, three-year construction and expansion project to its campus.
“Our expansion gives new life to the Craig campus and showcases our innovative spirit, our dedicated physicians and staff, and our excellent programs and services,” said Mike Fordyce, president and CEO of Craig. “All of this combined further advances our world-class care, where patients, their families and staff all work together to help patients achieve their greatest level of independence and life quality.”
The Craig campus added approximately 85,000 square feet of new space, renovated 135,000 square feet of existing space in its West building, and connected the West and East buildings to create a unified campus with a cul-de-sac main entrance and an accessible garden plaza area.
“We are so grateful to the thousands of donors who made this campaign possible, and I especially want to recognize Dave and Gail Liniger, who contributed $14 million, and the Anschutz Foundation for its $5 million gift,” said Mary Feller, executive director of the Craig Hospital Foundation. “The Linigers have been longtime supporters of Craig and their incredible generosity transformed the campaign; and the Anschutz Foundation’s gift provided the leverage needed to inspire others to contribute.”
“Through this campaign we’ve been able to introduce so many more people to Craig and show them what a tremendous community asset Craig truly is to this community,” said Mary Sissel, Campaign Chair since 2009. “This campaign was the largest fundraising effort in Craig’s 109-year history.”
The Craig Hospital Foundation’s “Redefining ROI: The Campaign for Craig Hospital” raised more than $73 million for Craig. Of that amount, $50 million supported the expansion project (the hospital funded an additional $40 million of the project through cash reserves and the sale of bonds), and an additional $23 million was raised to support Craig’s innovative programs for its patients, including Therapeutic Recreation, Music Therapy, Community Reintegration, the School Program and the Nurse Advice Line—which are vital to a patient’s success but not covered by insurance companies. Campaign donors also supported the Patient Assistance Funds, which help patients and their families purchase adaptive equipment, remodel homes for accessibility, train caregivers, pay mortgages and meet other urgent non-medical needs.
At the event, Craig also introduced a new brand identity, including a logo, which Fordyce explained is a powerful representation of the culture, values, and history, and emphasizes the process of patients, families and staff coming together with unyielding determination to empower lives.